Boutir Academy
The Ultimate Guide to Ecommerce KPIs: How to Measure, Analyze, and Optimize Your Online Store
Ecommerce metrics and KPIs (key performance indicators) are the compass guiding your business, whether you’re a newbie or a seasoned seller, mastering these KPIs is non-negotiable. Below, we unpack the core metrics that measure every stage of the buyer journey—from first click to repeat purchase.
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