[Boutir New Feature] Integration with WhatsApp Business Official API, All-New AI Marketing Assistant, and Enhanced Online Store Design Features

Feature Release

Connect to the WhatsApp Business Official API to automatically send order notifications, and use the new AI Marketing Assistant to automatically distribute limited-time offers. This enables messages to be delivered in a more stable and effective way, helping to boost marketing efforts. In addition, this update enhances the online store design features and includes other minor improvements.

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Updated on
2025-12-31

Official WhatsApp Business API Integration

Applicable to: Essential Plan, Advanced Plan, Vcom Plan

By integrating with the official WhatsApp Business API, merchants can enjoy more stable and efficient automated message notifications and promotions.

Key features include:

  1. Connect existing WhatsApp Business numbers
  2. Automatically send order notifications via WhatsApp
  3. Replace SMS with WhatsApp for sending one-time login passwords (OTP)
  4. AI Marketing Assistant (see details below
  5. Support for multiple users and multi-device login synchronization

View more detailed setup instructions>

AI Marketing Assistant

Applicable to: Essential Plan, Vcom Plan

Powered by artificial intelligence and data analytics, the AI Marketing Assistant helps merchants create marketing campaigns, identify the best timing for promotions, automatically send messages, and convert them into orders.

Features include:

  1. Recommends suitable discount amounts and spending thresholds based on product pricing and customer purchasing behavior
  1. Analyzes customers’ browsing history and purchasing behavior to provide personalized product recommendations.
  1. Generate personalized messages and images with one click, and translate them into multiple languages.
  1. Automatically send promotional messages via WhatsApp at the right time to boost conversion rates.

View more detailed setup instructions>

 

Enhanced Storefront Design Features

Applicable to: Essential Plan, Advanced Plan, Vcom Plan

Flexible Logo Size Settings

Merchants can set different logo sizes for different devices, ensuring the best display on both desktop and mobile.

Custom Footer Information Section

To meet different merchant needs, a customizable text box has been added to the footer, making it easy to display store policies, contact information, or other important messages.

Integrated Brand Style, Header, and Footer Layout

The all-in-one real-time preview makes it easier and more efficient for merchants to design their store, while ensuring a more consistent overall storefront style.

Other Updates

  • Added refund and return/exchange amounts to sales reports
  • Malaysia market-specific updates:
    • Fixed the iPay88 payment method logo
    • Added options in the footer for payment method logos, including ShopeePay and Touch 'n Go

If merchants encounter any operational issues, feel free to contact our customer support team via:

FB MessengerWhatsAppEmail

Service Hours:

  • Monday to Friday: 9:00 – 18:00
  • Saturday, Sunday, and Public Holidays: Off

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