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Boutir Academy

Tips & Trends

Google Ads vs. Facebook Ads: Which Drives More Sales, How Small Business Can Choose and Win with Both?

For small business owners, paid advertising is a double-edged sword: it can unlock new customers and skyrocket sales, but wasted budget on the wrong platform can sink your growth. The biggest question? Should I spend on Google Ads, Facebook Ads, or both? Below, we break down how each works, their unique benefits for Boutir stores, and actionable tips to maximize your ad spend.
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Integrate Payment Gateway to Your Online Shop_  Malaysia
Operation & Promotion
Beginner's Guide

Integrate Payment Gateway to Your Online Shop_ Malaysia

2021-05-05
Malaysia
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[Digital Marketing Knowledge Base] Place Facebook Dynamic Ads to arouse customers’ Desire for Shopping! Attached with Merchants’ Success Stories!
Operation & Promotion
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[Digital Marketing Knowledge Base] Place Facebook Dynamic Ads to arouse customers’ Desire for Shopping! Attached with Merchants’ Success Stories!

2021-05-05
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【More about Stripe】Setup tutorial of Stripe
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【More about Stripe】Setup tutorial of Stripe

2020-11-09
Hong Kong
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[Self-served Ad Feature] Setting up Dynamic Ads for Broad Audience (DABA)︱✖ Accumulated Enough Turnover ✖ Familiar with the Characteristics of Customers
Operation & Promotion
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Facebook
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Hong Kong
Malaysia

[Self-served Ad Feature] Setting up Dynamic Ads for Broad Audience (DABA)︱✖ Accumulated Enough Turnover ✖ Familiar with the Characteristics of Customers

2020-09-22
Global
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[Self-served Ad Feature] User’s Guidance – FAQ
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Beginner's Guide
Facebook
Hong Kong
Malaysia
Regions

[Self-served Ad Feature] User’s Guidance – FAQ

2020-09-22
Global
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[Self-served Ad Feature] User’s Guidance - Preparation
Operation & Promotion
Beginner's Guide
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Features Guide
Hong Kong
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[Self-served Ad Feature] User’s Guidance - Preparation

2020-09-22
Global
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[Must-Learn] Facebook Business Extension (FBE) 2.0 from Boutir︱Setting Up Facebook Asset is Easier than Ever
Operation & Promotion
Google
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[Must-Learn] Facebook Business Extension (FBE) 2.0 from Boutir︱Setting Up Facebook Asset is Easier than Ever

2020-09-22
Hong Kong
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【Logistics Automation】Save you more time in Logistics! Boutir’s Partner ShipAny︱Support online stores’ Logistics Automation of S.F. Express, ZTO Express and Hongkong Post
Partnership
Hong Kong
Regions

【Logistics Automation】Save you more time in Logistics! Boutir’s Partner ShipAny︱Support online stores’ Logistics Automation of S.F. Express, ZTO Express and Hongkong Post

2020-07-15
Hong Kong
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[The First Platform enabling you to Create Ads on Mobile Phones] Boutir Self-served Ad Feature
Operation & Promotion
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Facebook
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Hong Kong
Malaysia

[The First Platform enabling you to Create Ads on Mobile Phones] Boutir Self-served Ad Feature

2020-07-08
Global
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3 essential things to do before you start selling online
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Features Guide

3 essential things to do before you start selling online

2019-07-22
Global
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Running an online business? This is for you.
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Running an online business? This is for you.

2019-07-22
Global
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5 things to keep in mind when setting up an mCommerce store
Tips & Trends
Beginner's Guide

5 things to keep in mind when setting up an mCommerce store

2019-07-08
Global
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Why the need for Facebook Pixel?
Operation & Promotion
Features Guide

Why the need for Facebook Pixel?

2019-07-03
Global
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9 Need-To-Knows for new Online Store Merchants
Operation & Promotion
Beginner's Guide

9 Need-To-Knows for new Online Store Merchants

2019-07-03
Hong Kong
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What is Social Marketing?
Tips & Trends
Features Guide

What is Social Marketing?

2019-05-21
Global
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