An online shop helps not only merchants but also other organisations, for example, Anson Lo Hon Ting Fan Club. The fan club has more than 10k paying members, run by a committee of 8-10 fans after hours. They share the responsibilities of logistics for fan merchandise, running social media accounts, managing online shop customer data and order data, and external affairs.

When they started selling merchandise, they took orders with online forms, and members uploaded receipts of their payments. The committee manually matched every single order with every single receipt and compiled a packing list. On one occasion it took them 2 weeks to compile 800 packing lists. They later sought help from Boutir, and our SF Express's automated logistic system saved them a lot of time. For example they handled 400-500 sweatshirts within 5 hours by printing packing lists directly from their online shop's backstage platform. As Boutir knows what people need, the committee have a lot of their leisure time back, and can now handle more other chores like looking for new manufacturers and sticking close to Anson's latest developments. More fans' have their needs satisfied and feel closer to the fan club.